Internet Sales & BDC Strategies

This course consists of internet sales training designed for salespeople, sales managers, internet directors, and BDC representatives. One track of the course focuses on effective internet communication, how to respond to different kinds of leads, implementing video response, and all proper follow-up techniques. The second learning track addresses online exposure and reputation, teaching effective techniques to establish a strong online presence while adhering to often-overlooked branding and compliance guidelines.

Course instruction includes:

  • Response time
  • Effective internet communication
  • Implementing video response
  • Tracking leads
  • Maximizing internet lead conversions
  • Determining the customer's primary buying motives using S.T.A.C.K.E.D.
  • Asking for the business
  • Social presence
  • Branding


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